Generation Tea


www.generationtea.com

  • Established Initial Online Marketing Identity
  • Comprehensive site re-design
  • Enhanced current store front
  • Implemented new e-commerce solution
  • Search engine optimization









Concept

Generation Tea began as a small company conducted from the home of its owner, who wanted to create a web presence that would inform the public about the benefits of tea drinking and achieve sales through the Internet. In hopes of pursuing growth, they had researched companies who could deliver a successful web presence and found Sharp Innovations through a referral.

Concept

Sharp Innovations worked within Generation Tea's initial, controlled budget to develop a web presence that represented the emerging image and expanding needs of the firm. We conducted two site-redesigns for Generation Tea that took the site to a new level as their business grew. Throughout the projects, Sharp Innovations created a functional storefront and later enhanced its features when Generation Tea witnessed results through their marketing efforts. Because of Generation Tea's commitment to constant technical advancement on their website, and because of their on-going relationship with Sharp Innovations, they are now expanding their regional business to the New York City area.

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