A new slip-resistant foot ware company, SR Max was looking to introduce their products to the world through a new website with full e-commerce functionality, a robust back-end administration capability and thorough search engine optimization.

Working hand-in-hand with key management personnel at SR Max, the team at Sharp Innovations developed a comprehensive solution that built on key learnings from the development of the website for the parent company of SR Max, Saf-Gard Shoe Company. Naturally, the first step was to build a site that provided visitors with information about the company and the products they produce. At the same time, Sharp Innovations built a custom shopping cart that allows SR Max to display their products and accept sales via the website. Throughout the site building process, and immediately following launch of the new site, the team at Sharp Innovations focused on promoting the website through search engine optimization to establish the SR Max web presence and create sales via search engine traffic. The efforts of the Sharp Innovations team have assisted SR Max in establishing a leadership position on the web as they continue to grow their business.